1 day | 1 week | 1 month | |
Coverage | 124,368 | 360,974 | 546,494 |
OTS* | 139,792 | 978,547 | 4 193,772 |
Frequency | 1,1 | 2,7 | 7,7 |
Survey: Consumer & Media '22/2 - Q2(22) - MGI
* OTS: Opportunity To See = number of exposure opportunities. (Equivalent to the number of possible impressions)